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Advertizing - Everyone is trying to get more and more information about the users without their permission by building free services or hacking it with cookies etc. So users can be better targeted with useless ads.

On the other side, its very hard to find good products online since the search results are full of SEO optimized junk.

If only there was a way to combine these two together. e.g Users could enter what they are looking for in an app and they only get very targeted advertising from business big or small inside that app. Matchmaking algorithms help make the initial connection. Think of a combination of Magic and Tinder.



I get recruiter spam pitches for ad-tech companies trying to build what you're describing every single day. they all go out of business within a year. I don't think anybody actually wants this product. I think it just sounds good (to VC's anyway) on paper.


Some of them are lucky enough to get acquired by bigger ad-tech companies; I was interviewed at one of those and it was funny because they looked like they were ramping up in revenue (over 30% growth year over year) and then bam acquired. Might as well have gone out of business since only the few founders got equity.


> Might as well have gone out of business since only the few founders got equity.

I think that's the actual business model for these companies. there's a reason I don't accept those pitches.


> "better targeted with useless ads."

That made me laugh.

> "SEO optimized junk" This did too.

>"only get very targeted advertising from business big or small"

Wait, did I misunderstand your first points?

Seriously, is this post a joke or were you serious? I cannot tell.


I totally get what the op is saying. I get a ridiculous number of adds in my email. I never click on them. But I don't actually mind knowing about deals and product offerings. I wouldn't mind having an app where all these offerings are sorted intelligently in some easy to see manner.


OP is complaining about companies gathering data to better target you with relevant ads and in the same breath is complaining that his ads aren't targeted enough.

You can't have it both ways. I would say that a good portion of the ads I see are surprisingly relevant, but I might be biased because as a marketer, the people targeting me are the best marketers out there.




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