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"It's not as though an NC-17 rating on the App Store really causes any problems for a developer unlike a movie getting an NC-17 rating which is a big deal still."

I wonder about that.

I wrote the Nihongo app, which, like NinjaWords, kept getting rejected until I finally set the rating to 17+.

When it was finally in the AppStore, friends told me that an "are you sure, since this app has Frequent/Intense Sexual Content or Nudity and Frequent/Intense Mature/Suggestive Themes"-type warning came up just before they hit "Buy".

I wonder how many people hesitated or declined to buy the app b/c of that.



That's troubling. I've been thinking that it's OK if the ratings are strict or inflated, as long as there's no stigma attached to a 17+ rating.

But a warning before you buy certainly stigmatizes 17+ apps. I bet lots of people hesitated.


Well for one thing, Apple does not let you give out promo codes for 17+ apps, which is a big handicap for promotion of your work.

Similarly, I wrote the Jishobot app and had to change its rating up to 17+. I'm calling bullshit on Phil Schiller's response. Am I allowed to say that?


As of July 26th, it looks likes promo codes have been allowed again for 17+ apps.

http://www.tuaw.com/2009/07/26/update-promo-codes-are-now-al...


Hey, look at that! Tried it and it works. Thanks for the correction.




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