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After reading through the Shopify website, this story's confusing. This is kind of what Shopify advertises. Like, it's basically their service.

Initially read this, and thought they were some other retailer with quasi-direct sales, and Amazon was scraping, and then listing stuff like it was on Amazon. Yet, Shopify from [1] and [2]:

[1] https://www.shopify.com/marketing

[2] https://www.shopify.com/channels

Their spiel is "Unify your marketing ... all from one place." and then they go on to list Target, Walmart, eBay, and ... "Amazon". (also Facebook, Instagram, TikTok, Pinterest, Snapchat) "Sell everywhere people scroll, search, and shop"

It's literally their business. That's what you pay them to do. "Sync your product catalog to the leading marketplaces, then easily manage and fulfill every order in one central place."

Couple things that are "maybe" honestly wrong. Maybe opted out of Amazon as a partner, inside Shopify? Also, inventory not actually being updated and communicated to Shopify / Amazon correctly?

The way this site reads it seems like you could find out you have some influencer spokesperson and your products are on Walmart shelves somewhere and not even realize it.





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