Are you sure? While Amazon doesn't own a "true" frontier model they have their own foundation model called Nova.
I assume if Amazon was using Claude's latest models to power it's AI tools, such as Alexa+ or Rufus, they would be much better than they currently are. I assume if their consumer facing AI is using Claude at all it would be a Sonnet or Haiku model from 1+ versions back simply due to cost.
> I assume if their consumer facing AI is using Claude at all it would be a Sonnet or Haiku model from 1+ versions back simply due to cost.
I would assume quite the opposite: it costs more to support and run inference on the old models. Why would Anthropic make inference cheaper for others, but not for amazon?
There may well be some "interesting" financial arrangements in place between the two. After all, Claude models are available in AWS Bedrock, which means Amazon are already physically operating them for other client uses.
Looks less "intelligent" to me, just a lot more trained on agentic (multi-turn tool) use so it greatly outperforms the others on the benches where that helps while lagging elsewhere. They also released bigger models, where "Pro" is supposedly competitive with 4.5 Sonnet. Lite is priced the same as 2.5 Flash, Pro as GPT 5.1. We'll definitely do some comparative testing on Nova 2 Lite vs 2.5 Flash, but not expecting much.
Claude 2.0 was laughably bad. I remember wondering why any investor would be funding them to compete against OpenAI. Today I cancelled my ChatGPT Pro because Claude Max does everything I need it to.
I assume if Amazon was using Claude's latest models to power it's AI tools, such as Alexa+ or Rufus, they would be much better than they currently are. I assume if their consumer facing AI is using Claude at all it would be a Sonnet or Haiku model from 1+ versions back simply due to cost.