I think that's kind of their point; if no one else is being aggressive, than being in the one car driven aggressively might be viewed as an advantage. A more civic mindset might prefer a driver doesn't try to take advantage of this because of how it might affect others and a pragmatist might be concerned with the potential to influence others to do the same and ruin the status quo, but I think empirically there are a sizeable number of people who would view it as an opportunity rather than something to avoid .