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It would be interesting to know what the upper bound on cost for a draconian anti-adblock measure would be, taking into consideration revenue from successfully killing all ad blocking. My guess is that it's not currently worth it. People have speculated on the use of Web Integrity API but at the moment, too many things have to go right for this type of DRM to even work properly, so it may kill support for way too many devices too soon.


I’m guessing a bunch of SWE time has been burnt doing analysis already over at YouTube. I’m also curious.

War of attrition this one is.




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