I heard the same arguments for the Ender printers when they were popular. Best prints ever, incredible detail, etc, etc. At least Ender wasn't actively trying to trap people into their ecosystem.
It won't work though. The clones are coming. Many companies have tried to get the cloud lock-in but it just doesn't make sense to buy in as a user.
I don’t get how they can trap people into their ecosystem. Does it print STL files, or does it have some way of owning the asset life cycle? Whether I sneakernet an sdcard,m, load via octoprint, or something else, I’m not super locked in. Or does locking in mean “making it so user friendly and easy that you wouldn’t want to use a Marlin firmware printer?” Otherwise it’s just another UI for managing my STLs and slicing. That’s a lot different than an iCloud scenario where all of everything is end to end across the closed device ecosystem. Just the last mile of my STL files is nothing.
As an example, Creality giving in and open sourcing the K1 (their clone of Bambu's tech) after initially going as far as violating the license on Klipper to push their own cloud system.
It won't work though. The clones are coming. Many companies have tried to get the cloud lock-in but it just doesn't make sense to buy in as a user.