It's not obvious that a social app should show UGC on the frontpage. If you do it wrong, it can be bad for your brand. It's hard to do it right in a way that draws people in, rather then turning them off. You want the app to be associated with content users like on the app, not necessarily with whatever is currently trending.
I know but everytime I had to relog I couldn't understand the wasted potential but it's with every social platform the only noteable exception is TikTok.
Did they change this? I just checked twitter.com (without having an account) it its an endless feed of random/popular posts. I opened tiktok.com and it looks similar.
And never seems to load on the first try, and/or rate-limits you if you lose your place in the stream and try to refresh the page to reset your proprioception.