Companies release products 6-12 months in advance. On the day of their release they are at their most valuable. Every day that goes by they slowly lose a little bit of desirability. For practicality, and human marketing reasons, companies do not adjust their prices every day to reflect the reduction in demand. Instead they gather all the erosion into one big clump and release it in a frenzy on Black Friday.
So are there "deals" on Black Friday? Not really, in the sense that you are buying a product that is of truly lower value. At the same time, many people don't care about the newness of various products, so are happy to trade that time for money in their pocket. In short, Black Friday is about segmentation than it is "deals". It's a way to charge the most eager top dollar at the beginning of the curve, while also cashing in later with the rest at the end of the product lifecycle.
Certainly true for larger retailers, but there's plenty of small and independent businesses that offer true discounts today. For example, many artists that sell enamel pins keep them at the same price forever. So a discount today is a true discount.
Beyond that, you can also look for any retailer selling gift cards at a discount. Given that gift cards spend at their face value, you know for certain the discount is a real discount.
:D That question is not really answerable, it only depends on what mid-cycle products you're interested in and how much oldness you are willing to tolerate.
Not only that, but at least some companies just increase the prices slowly before Black Friday, such that what is shown as a discount on Black Friday is not really one. You might end up paying less 3 months after.
Not always. In order to attract business amid all of the other sales, plenty of companies do offer genuine black friday discounts. Particularly when you’re not selling a physical product (think gym memberships or spa days, for example) these sorts of things don’t decline in value each day.
Companies release products 6-12 months in advance. On the day of their release they are at their most valuable. Every day that goes by they slowly lose a little bit of desirability. For practicality, and human marketing reasons, companies do not adjust their prices every day to reflect the reduction in demand. Instead they gather all the erosion into one big clump and release it in a frenzy on Black Friday.
So are there "deals" on Black Friday? Not really, in the sense that you are buying a product that is of truly lower value. At the same time, many people don't care about the newness of various products, so are happy to trade that time for money in their pocket. In short, Black Friday is about segmentation than it is "deals". It's a way to charge the most eager top dollar at the beginning of the curve, while also cashing in later with the rest at the end of the product lifecycle.
Thank you.