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Fair enough, but anyone who’s been around the block on crisis communications knows that you’re supposed to hit the big red “stop all regular communications until we get a fucking handle on this” button.


The defense that this is a scheduled posting doesn’t help their argument at all. It really points to the fact that they were entirely unprepared to respond to an event like this. Like you said — when you’re in the middle of a crisis, there is no such thing as “regular communication”.


You think Atlassian should have the ability to stop posts on all of their individual employees' social media posts?


I think senior management would want to have a mechanism to halt their own scheduled posts in a crisis, yeah.


It’s quite common that employees are only allowed to share specific information about companies they work for on social media. Atlassian most likely has that power already.




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