Yeah, the whole blog post came across as anecdata-driven decision-making and "I want to be in NYC because London has driven me away" rather than the "we have determined that this company's HQ requires things only available in X". That thing being money, apparently. The circumstances he outlines are too general to be reasonable, and it makes for a bullish article but not a robust argument. Good luck to him and the company, but this smacks of running away from a problem only to discover that your baggage came with you.