I forget the URL, but I opted out of junk mail years ago via the Direct Marketers Association web page. I think that's the name. After a couple of months, my dead tree spam fell to a trickle.

It's not perfect. I still get local grocery and retail circulars that I could do without. But at least the daily credit card offers stopped, which cut down the volume dramatically.

If someone would drop a bomb on Geico's direct marketing arm, I'd be a happy camper.