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>With Netflix they have to strike a balance, though. Someone who watches Netflix 8 hours a day is going to cost them more in royalties than someone who watches 8 hours a week.

Does Netflix license content on a per play basis? All the info over the years I’ve read, although not official, indicate they were paying the content owners a flat amount for a certain time period.

For example

https://www.nytimes.com/2018/12/04/business/media/netflix-fr...



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