Wouldn't be awesome if large corporations competed to reach the carbon neutral mark with the same enthusiasm they had for the trillion dollar mark? :)

Every company should add a page with a live chart showing how well they are doing right now and how far away they are to be carbon neutral.

Google reached carbon neutrality in 2008 I believe. What did it get out of that? How does that motivate the others?

Well, they got my business, but only because I was specifically looking for "green" cloud computing providers (I had no idea they were carbon neutral before doing my research).

Perhaps such a chart could be made for them on their behalf? Actually curious now if someone is already charting this.