Well I'm not in marketing, and I attribute tons of our growth to good marketing - but I was responsible for the development and deployment of our tech stack. Basically rewrote a legacy platform I inherited (.NET 1.0 WebForms yall on a single Windows server with SQL 2003) from scratch. (2 devs and me as lead). Added a headless CMS (they were literally FTPing .ASPX pages up every night to update the home page). Deployed the whole thing with containers on azure and increase site speed and reliability by a few orders of magnitude.

And now I'm switching it all to shopify plus with no regrets. I learned a hell of a lot coding my own ecommerce platform, and would love to work for a company like Shopify.