While I agree with the general/intended sentiment of "Advertising is has changed from a bunch of slick white guys in suits, to tech", it might be worth pointing out that Don Draper doesn't _exactly_ have anything to do with what the author is discussing. The author implies that ad tech is ruining _traditional_ advertising, which is true on the Sales side, but have you seen some of the high PPC/CPM ads on some Youtube videos? They still _heavily_ rely on great creative. And let's not forget that Don Draper was the Creative Director - not head of Sales (which would've been Pete I believe).