It's just like every other company that shares an oligopoly over an industry; they keep diluting the quality of their product over time but they do it slowly enough that nobody notices.
There was a case where Cadbury (the UK chocolate company) changed the recipe for their 'Cadbury Creme Egg' (to make it more profitable) but they changed the recipe too much and there was some backlash from consumers.
There are other cases though where hardly anyone notices. I know someone who worked for McDonalds in Australia who told me a story that the size of the buns used to make 'Quarter Pounder' burgers decreased suddenly - It seems that almost nobody noticed (except for the employees).
Also, pizzas from big brands have been getting progressively smaller over time and the toppings have gotten increasingly thin.
Same with fruits, vegetables and grains. I'm sure that soil quality has gone down and vegetables are lower quality today than they were 20 years ago. I was travelling around Europe over the past year and I noticed that the quality of fruits, vegetables and grains seems to vary significantly between different countries.
I distinctly remember when McDonalds reduced the size of the buns. I don't remember the exact time (early 00s perhaps?), but I do remember being pissed off. A typical corporate "reduce costs" manoeuvre, but I guess you couldn't expect any less of McDonalds.
There was a case where Cadbury (the UK chocolate company) changed the recipe for their 'Cadbury Creme Egg' (to make it more profitable) but they changed the recipe too much and there was some backlash from consumers.
There are other cases though where hardly anyone notices. I know someone who worked for McDonalds in Australia who told me a story that the size of the buns used to make 'Quarter Pounder' burgers decreased suddenly - It seems that almost nobody noticed (except for the employees).
Also, pizzas from big brands have been getting progressively smaller over time and the toppings have gotten increasingly thin.
Same with fruits, vegetables and grains. I'm sure that soil quality has gone down and vegetables are lower quality today than they were 20 years ago. I was travelling around Europe over the past year and I noticed that the quality of fruits, vegetables and grains seems to vary significantly between different countries.