C is beautiful in its way and it is rather minimalist from the syntax point of view (especially the pre-C99 variants). Judging by the code examples shown on the page, this new language has a pretty noisy (compared to C, downright ugly) syntax. Granted, it may be dictated by some logic and possibly even its inner beauty, but on the surface it does not seem to be much of an improvement compared to the languages we already know and love (or love to hate), including Perl and JavaScript.